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Engage, inform, recruit: How nonprofits can use social media to recruit...

A version of this post appeared on the Constant Contact blog in December 2012. When you think about nonprofits and social media marketing, you probably assume that these organizations are primarily...

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15 tips for using social media marketing for nonprofit events

I’ve volunteered for my local United Way the last two years, but I’m not building houses, helping with community gardens or raising money. I’m using my social media marketing skills to help the agency...

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Timelape video for Community Builders/United Way

Check out this video I worked on for the Community Builders of the United Way of North Central Massachusetts. It’s a timelapse of their Martin Luther King Jr. Service Day from last month. I’m very...

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How to get volunteers involved in social media during your nonprofit event

I recently volunteered with the social media marketing for my local United Way’s Day of Caring for the third year in a row. If you haven’t heard of this event, it’s a day-long volunteering event where...

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3 steps to testing content for your Facebook page

A common question I hear from people using Facebook for marketing is “What kind of content gets the most engagement?” There’s no easy answer I can give you. But what you can do is test to find out what...

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